How I became one of the UK’s most in-demand female motivational speakers

Penny HaslamBlog

Hi, I’m Penny Haslam, one of the UK’s most in-demand female motivational speakers.

In this talk, recorded live at PSA Impact 2025 (the Professional Speaker Association UK.) I lift the lid on how I’ve built a speaking business that’s not just successful but sustainable. I share the lessons I wish I’d had at the start, the missteps I made and the simple tools I use to stay focused, booked and sane.

You’ll hear how I went from a best-kept secret to one of the UK’s leading female motivational speakers – without burning out.

If you’re just starting out as a speaker, levelling up or just wondering why the bookings aren’t flowing, you’ll find clarity, ideas and a few laughs along the way.

There’s no magic formula, just practical strategies, delivered with honesty, a bit of daftness, and the odd shimmy.

Grab a pen and enjoy.

Work on your personal brand

27 Ways to work on your personal brand

Penny HaslamBlog

27 Ways to power up your personal brand
How to squeeze the juice out of every opportunity and work hard once (not all the time)
Let’s start with why this matters.
If you’ve ever done a thing – a talk, a panel, a podcast appearance, a guest article – and then… just moved on with your life, you’re not alone.

Most of us do it. We put in all the effort, show up, say the thing, smile for the camera, and then poof – it’s gone.

But what if that moment could work harder for you? What if you could take the visibility you’ve just earned and stretch it – across platforms, audiences and even time?

Drawing on advice from my book Make Yourself a Little Bit Famous and the keynote of the same title, Find a speaker on personal brand and raising your profile as an expert, here’s my best advice.

It’s packed with practical ways to:
Maximise visibility without shouting or spamming
Repurpose what you’ve already created so you’re not reinventing the wheel every time
Build credibility over time, one small, visible step at a time
Position yourself as someone worth listening to, without feeling like a show-off
This isn’t about chasing fame for fame’s sake. It’s about being known just enough – by the right people, for the right reasons.

And the trick is this: when you do something good, don’t let it end there. Ask yourself, how else can I use this? What more can I get from it?

Welcome to the WHO club (that’s Work Hard Once, not the band). Let’s get started.

What are the steps to confidence?

What are the steps to self-confidence?

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What are the steps to self-confidence? There are many ways to build self-confidence. I’ve identified three core steps that can help build self-confidence. I’m going to share them with you today.

What is most powerful way to build your confidence?

Penny HaslamBlog, Confidence

The first step towards feeling genuine self-assurance is accepting a simple fact: No one feels 100% confident all the time. People who seem invincible have their moments of uncertainty too, and people who tell you otherwise are living in some sort of fantasy.

Penny’s confidence download

Penny HaslamBlog, Confidence

Penny Haslam’s confidence downloadMy best advice on how to make yourself a little more confident. Thanks for taking part in Penny Haslam’s confidence session here’s a re-cap of some of …

Set your work and personal goals for the year ahead - Penny Haslam

Set your work and personal goals for the year ahead

Penny HaslamBlog

Episode 37: Penny Haslam Podcast – Set your work and personal goals for the year aheadIt’s not succeeding (or failing) at the goal that is of importance. It’s more about …

Make Yourself a Little Bit Famous - By Penny Haslam

10 ways to Make Yourself a Little Bit Famous right now

Penny HaslamBlog

1. Ask to have a coffee with someone who’s already a little bit famous You might have seen someone in your sector speaking, on the media or using social media …

Dust off your old dreams

Penny HaslamBlog, Confidence, Penny Haslam Podcast

Book Penny to speakArrange a no-obligation discovery callDo you have a dream or ambition that you’ve almost forgotten about? This time on the Penny Haslam Podcast, I discuss why it’s …